Empowering the Professional Community to Dive Deep into Complex Diseases through Digital Exploration
USA | 2024
At the annual American Academy of Ophthalmology Conference in Chicago, Apellis, a leading global biopharmaceutical company, showcased a striking 2.5m vertical dome to illustrate the progression of geographic atrophy through a captivating presentation of 36 slides.
DELIVERED
- 2.5 m Vertical Projection Dome
- DX4
As visitors approached the booth, they were invited to engage with the dome directly, allowing them to control the display and scroll through all 36 images—each representing a different stage of the disease. This interactive experience educated attendees about geographic atrophy and created an eye-catching centerpiece that drew in crowds, effectively enhancing Apellis’s presence at the conference.